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As Sales District Leader, your role is to lead and exceed sales fundamentals and volume targets by implementing company plans, and recommending tests/programs for business improvement in your area. Lead the selling team and enable high-performance team.

• Execute the sales annual operating plan which will meet company AOP and business planning requirements.
• Organize, control and motivate team to achieve sales targets within the agreed profit margins.
• Select, train, develop and follow-up sales personnel to the standards (FLSMP) necessary to meet the current and long term needs of the department.
• Develop strong relationship with Distributors and Key WS's within the branch, this will include coordinating with the Distributors Manager on all call coverage & customer service standards.
• Monitor changes in the market situation and legislative requirements, and recommend or implement action to meet circumstances as required.
• Ensure the company’s product development & promotional plans are understood and implemented at all levels to give the optimum level of impact.
• Contribute to the development of marketing plans and technical improvements to products to help maintain the company’s position in the market.
• Represent the company at senior levels within the customer base to ensure the image of SSFL is maintained & enhanced and as an aid to achieve sales targets.
• Expanding distribution within the region as per AOP business plan.
• Ensure proper execution for all new product initiatives.
• Ensure proper execution of all merchandising and operational priorities.
• Key Field Sales KPI's to include: reaching distribution targets (depth and breadth - capture additional points of sale); Upgrading execution on primary placements both in quantitative approach (space fair share) and qualitative approach (location + appearance); Upgrading execution on secondary placements - double the number of secondary placements per point of sale; implementing price and promotions strategies.
• Improve efficiency and drive for continuous improvement within the Field Sales Force.
• Demonstrate excellent leadership capability by building a winning mind-set and strong capability across Field Sales Force, by: coaching and develop sales/channel supervisors to deliver business & people objectives; provide leadership to all sales capability programmes.
• Lead and manage administrative & control agenda within the field to include: maintaining control over the main KPIs - ensure the Execution of KPI's per Store; insure effective monitoring and processes are in place in all levels of the organisation, providing recommendations for and insure timely implementation; create, implement and insure compliance with accounting, inventory, and control procedures; resolve service & supply issues with affected parties; design and report the results/activities of the sales force.
• Convert the region’s sales and market development objectives to all sales/channel supervisors within the Region.
• Provide on-going coaching to all sales/channel supervisors within the Region and ensure they are properly equipped, trained and motivated to achieve their objectives.
• Ensure proper roll-out and sustain the implementation of Best Practice Tools within the Region.
• Develop strong relationship with Stockiest & Distributors within the Region; this will include coordinating with the Stockiest & Distributors Owner/Manager on all call coverage & customer service.
• Report competitive activities to the Regional Manager as and when it happens.
• Report infrastructure requirements within the Region as per market needs to the Regional Manager.

Qualifications/Requirements

• 6-8 years of sales field experience in FMCG
• Good command on both English and Arabic language
• No travel restrictions
• Computer skills
• Results Driven
• Planning & Organising
• Customer Focus with Service to sales concept
• Analytical Skills
• Team leadership
• Strong interpersonal skills
• Integrity
• University Graduate & Computer Literacy (Windows applications)

Are you ready? At PepsiCo, every single day is an adventure and an opportunity for personal and professional growth. Apply today and discover the possibilities at PepsiCo.

#LI-MENARelocation Eligible: Eligible for Limited Relocation
Job Type: Regular